Nudge
Small changes in how choices are presented can help people make better decisions, without restricting freedom.
Richard H. Thaler is an American economist at the University of Chicago Booth School of Business. He received the Nobel Memorial Prize in Economic Sciences in 2017 for contributions to behavioural economics.
Thaler argues that small changes in how choices are presented can help people make better decisions while preserving freedom.
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Small changes in how choices are presented can help people make better decisions, without restricting freedom.