Better Than Before
There's no one right way to build a habit. The right strategy depends on who you are.
Biography
Gretchen Rubin is an American writer and podcaster. A former lawyer, she became known for The Happiness Project and later wrote Better Than Before, about habit change, and created the Four Tendencies framework.
Main ideas and philosophy
Rubin believes habit change works best when you understand your own nature and tailor strategies to it.
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